| Sponsor: |
Professional Pricing Society |
| Title: |
Pricing for Profitability: My Practical Pricing... |
| Author: |
Eric Mitchell, President and CEO, Professional Pricing Society |
| Description: |
Executives are anxious to implement strategic pricing initiatives but don't know how to get started. This white paper contains practical advice from Eric G. Mitchell, industry-recognized pricing expert and President of The Professional Pricing Society (PPS). Many of Mr. Mitchell's tips have become the cornerstone of pricing and profitability strategies for large worldwide enterprises.
Mr. Mitchell is the founder of the Professional Pricing Society (PPS) and editor of its journal, The Journal of Professional Pricing. Prior to founding PPS, Mr. Mitchell authored Pricing Workshops for Business Week, and the American Management Association; he has delivered public and in-house workshops to over 11,000 executives on all six continents around the world. |
| Number of Pages: |
6 |
