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Implementing Price Changes - (Richard Lancioni)
Regular Price: $695.00
Member Price: $495.00
Developing and implementing an overall pricing strategy is a challenging task for every business firm, but doing so in uncertain economic times is even more of a challenge. What factors should be considered by a firm in implementing price changes? What intra-organizational roadblocks exist to the implementation price changes? How can they be over come? Who are the enemies and who are your friends in implementing price changes in your firm? What strategies, tools, and methods can be used to effectively implement a price change within the firm?
 
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